Lead ProductDesignerWorking at the Intersection ofUXandAI
@Sycle
I used AI coding tools to prototype a system-driven appointment flow that turns patient intent and constraints into recommended time options using Windsurf and Next.js.
@Innodata
Designed high-throughput AI/ML tools, improving efficiency by 22% and increasing engagement by 11%
@Ownly
Improved a build-and-price journey, increasing conversions by 24%
@Solink
Redesigned event search, increasing engagement by 11%
I design clarity into complex products
Most of the products I work on are not simple. They are enterprise systems, data-heavy tools, or platforms with layers of rules, edge cases, and competing priorities. They serve users who are busy, under pressure, and trying to get real work done.
Over time, I've learned that the hardest part of design is rarely the interface. It's helping teams see the real problem clearly, align around what matters, and make thoughtful trade-offs when everything feels important.
Increasingly, I lean on AI-native tools as part of my design process, not to replace judgment, but to accelerate exploration, test ideas earlier, and make complex systems easier to reason about. Used well, these tools help me surface constraints, evaluate alternatives, and focus more of my time on the decisions that truly matter.
WHAT I FOCUS ON
I am drawn to products where complexity is inherent.
AI and data products where the challenge is not capability but making that capability usable. Healthcare platforms with thousands of clinics and millions of patients. Financial and operational tools where accuracy and trust matter more than novelty.
In those environments, design becomes a strategic function. It shapes how decisions are made, how work flows, and how confident people feel using the system
That is where I focus my work. My role is to help teams move from “this is complicated” to “this makes sense.”
WHAT I'VE HELPED TEAMS ACHIEVE
Along the way, that work has led to tangible outcomes.
At Innodata, I helped design a high-volume moderation workbench that improved moderator efficiency by 22 percent and increased engagement by 11 percent.
At Sycle, I helped modernize a legacy healthcare platform and establish scalable design practices that support over 5,000 clinics and more than one million patients.
At Ownly, I led research and redesign of a build and price experience that made a confusing process clearer and increased conversions by 24 percent.
These numbers matter, but what matters more to me is what sits underneath them: fewer errors, less frustration, faster work, and more confidence. Products that support people instead of getting in their way.
HOW I APPROACH THE WORK
I don't start with screens. At Sycle, this meant mapping payer workflows end-to-end before touching UI.
I start with conversations, observations, and questions. I listen to users describe what they are trying to do, where they get stuck, and what they have learned to work around. I talk with engineers about constraints and possibilities. I work with product leaders to understand the business context and the tradeoffs that shape decisions.
Only once the problem feels clear do I move into flows, models, and prototypes. I like working iteratively and visibly. I prefer rough ideas early, shared often, and refined as a team.
My goal is not to be right on the first try. It is to help the team learn quickly, reduce risk, and move forward with confidence.
HOW I SHOW UP ON TEAMS
I care deeply about how teams work together.
I try to create environments where people feel safe saying "I don't understand this yet," because that is usually where the real work begins. I value clarity over cleverness, alignment over theatrics, and progress over perfection.
I enjoy mentoring designers, collaborating closely with engineers, and helping stakeholders connect their goals to the reality of user experience.
Good products are built by good teams. My job is to help make both better.
ABOUT ME
Outside UX
Outside of work, I spend time golfing, cooking, and traveling. Golf keeps me focused on patience and iteration. Cooking keeps me grounded in craft and feedback. Traveling keeps me curious about how different systems, cultures, and environments shape behavior. All of that feeds back into how I design.
Those experiences feed directly into how I design. I am always paying attention to what helps, what hinders, and why.
PORTFOLIO
An AI-Native Porfolio Site
I built this portfolio as a living system, not a static website. It was designed, written, and implemented using AI-native workflows alongside modern web tooling.
I used Figma for quick ideation and then Windsurf to build the site, supported by chat agents to define intent, structure behavior-driven instructions, and explore alternatives. Product and interaction requirements were translated into Gherkin-style scenarios that fed directly into Windsurf, making complex agent decisions explicit and easier to reason about. The site is built as a Next.js app and deployed on Vercel.
Working on something ambitious?
I'd love to hear what you're building.